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Leadership

Design leadership, beyond the screen.

I lead products and teams, and I run a community. This is how I do it, where the work has travelled, and what I’ve shared in public.

How I lead

  • 01

    Lead from the problem, not the screen.

    I work as a product partner rather than a design executor: I restructure flows around revenue, trust and activation, then design to fit.

    Seen in: Toptal · Postpay

  • 02

    Build the team around the work.

    I’ve built cross-functional teams across design, development and content, and run delivery from discovery to deployment.

    Seen in: Virtual Core · Zedo

  • 03

    Make research a habit, not a phase.

    Research and usability testing run alongside product, engineering and growth, so decisions carry evidence into the room.

    Seen in: Postpay

  • 04

    Teach what you know, in public.

    Mentorship, a community and talks are part of how I work: they keep my craft honest and widen who gets to do this job.

    Seen in: ADPList · Ddsgnr

Where the work has travelled, and where I’ve mentored

Nigeria: 374 mentoring sessionsUnited States: 42 mentoring sessionsFrance: 18 mentoring sessionsIndia: 15 mentoring sessionsUnited Kingdom: 9 mentoring sessionsSierra Leone: 8 mentoring sessionsEgypt: 8 mentoring sessionsCanada: 8 mentoring sessionsKenya: 7 mentoring sessionsGhana: 5 mentoring sessionsPhilippines: 4 mentoring sessionsIran: 4 mentoring sessionsZimbabwe: 4 mentoring sessionsPakistan: 3 mentoring sessionsPortugal: 3 mentoring sessionsGermany: 3 mentoring sessionsLebanon: 3 mentoring sessionsSt. Vincent & the Grenadines: 3 mentoring sessionsIreland: 2 mentoring sessionsTürkiye: 2 mentoring sessionsIraq: 2 mentoring sessionsSouth Africa: 2 mentoring sessionsBangladesh: 1 mentoring sessionArgentina: 1 mentoring sessionUnited Arab Emirates: 1 mentoring sessionSingapore: 1 mentoring sessionIndonesia: 1 mentoring sessionBrazil: 1 mentoring sessionLagos, Nigeria: Home base · Zedo · Ultima GroupAbuja, Nigeria: Zedo is live herePort Harcourt, Nigeria: Zedo is live hereNairobi, Kenya: Product design for a Kenya-based teamDubai, UAE: Postpay · UAE and Saudi ArabiaLondon, UK: Collaborators and mentees in the UKNew York, USA: Toptal clients (remote)LAGOSNAIROBIDUBAILONDONNEW YORKNigeria: 374 mentoring sessions
  • Where I’ve worked
  • Countries I’ve mentored in, sized by sessions
Work in Lagos, Nigeria, Abuja, Nigeria, Port Harcourt, Nigeria, Nairobi, Kenya, Dubai, UAE, London, UK, New York, USA. Mentoring sessions in Nigeria (374), United States (42), France (18), India (15), United Kingdom (9), Sierra Leone (8), Egypt (8), Canada (8), Kenya (7), Ghana (5), Philippines (4), Iran (4), Zimbabwe (4), Pakistan (3), Portugal (3), Germany (3), Lebanon (3), St. Vincent & the Grenadines (3), Ireland (2), Türkiye (2), Iraq (2), South Africa (2), Bangladesh (1), Argentina (1), United Arab Emirates (1), Singapore (1), Indonesia (1), Brazil (1).
  • Lagos, NigeriaHome base · Zedo · Ultima Group
  • Abuja, NigeriaZedo is live here
  • Port Harcourt, NigeriaZedo is live here
  • Nairobi, KenyaProduct design for a Kenya-based team
  • Dubai, UAEPostpay · UAE and Saudi Arabia
  • London, UKCollaborators and mentees in the UK
  • New York, USAToptal clients (remote)

On ADPList I’ve held 538 one-to-one sessions with designers in 28 countries: 30,690 minutes, rated 4.9 out of 5 across 63 reviews. Source: my ADPList dashboard, Oct 2026.

All 28 countries, with sessions
  • Nigeria374
  • United States42
  • France18
  • India15
  • United Kingdom9
  • Sierra Leone8
  • Egypt8
  • Canada8
  • Kenya7
  • Ghana5
  • Philippines4
  • Iran4
  • Zimbabwe4
  • Pakistan3
  • Portugal3
  • Germany3
  • Lebanon3
  • St. Vincent & the Grenadines3
  • Ireland2
  • Türkiye2
  • Iraq2
  • South Africa2
  • Bangladesh1
  • Argentina1
  • United Arab Emirates1
  • Singapore1
  • Indonesia1
  • Brazil1

Mentorship & community

  • ADPList

    Mentor since 2020

    538 one-to-one sessions and 30,690 minutes (about 510 hours) with designers in 28 countries, rated 4.9 out of 5 across 63 reviews. Named to the ADPList100 most influential mentors in 2024 and awarded Super Mentor. Figures from my ADPList dashboard, October 2026.

  • Ddsgnr

    Founder · Telegram community

    A 2,000+ member design community with regular design challenges, portfolio reviews, AMAs and guidance on using AI tools in design.

  • DigiFemmes

    Mentor · Dec 2022 – present

    Mentoring women entrepreneurs in Ivory Coast through a USAID-, Microsoft- and Dalberg-backed initiative on entrepreneurial, digital and data skills.

  • Women Techmakers Nigeria

    Product design mentor · Nov 2022 – Jan 2023

    Mentored aspiring product designers through Google’s Women Techmakers community in Nigeria.

Ask for mentorship

Talks & workshops

  • 2026

    The Clarity Room

    18 July 2026 · Virtual

    A founder conversation series. I was the featured guest, in conversation with host Victoria Olajide, on how African startups build global companies.

    • Product–market fit beyond the African market
    • Closing the credibility gap when operating from Nigeria
    • Distribution, positioning and being taken seriously globally
    • What it actually takes to build for the world from where you are
  • 2024

    Africa Startup Festival

    Mentor and innovation advocate to founders on product–market fit.

  • 2023

    Design Digest

    Session on using ChatGPT in design and product development.

  • 2023

    BrandxIfe

    Talk to entrepreneurs on the business impact of UX.

  • 2023

    Demystifying Blockchain Finance

    Keynote on the role of UX in designing financial systems for Africa.

  • 2022

    Pro Workshop

    Personal branding, portfolio growth and remote work for designers.

  • 2022

    Pixelated Perfect Podcast

    Guest: designing at Africa’s largest crypto company.

Invite me to speak

Press & writing

People I’ve worked with

  • Felix LeeCo-founder & CEO, ADPList
    “He is a rare individual who not only leads by example but lifts others as he rises.”
  • Oluwaseyi OniFounder, Mobile Medics
    “He designs with the system in mind, not just the surface.”
  • Oluwabori RichardProject Manager & Series Director, Ultima Studios
    “A designer who thinks like a strategist, builds like an engineer, and communicates like a founder.”
  • Samuel ObadinaSenior Product Designer, Reach Plc
    “He teaches product thinking, not just tools.”
  • Beni KabonaCo-founder, Baaza
    “A product operator and builder with rare fluency in both user empathy and business logic.”
  • Seye AyorindeVP Product, Propel
    “His ability to integrate design with product and business strategy made him invaluable.”

(04) — Contact

Open to opportunitiesLagos, Nigeria

Let’s build something people understand.

Senior Product Designer · full-time, contract or advisory. Pick what fits and it opens an email with the right subject.